About Me

Hi, I'm Fiona Brownlee and I am the founder of Sterling Financial Management Ltd I am a qualified and experienced Chartered Management Accountant and my background is Financial and Business Management for across Corporate, Venture Capital (VC) funded start-ups and high growth SMEs.

I have over 20 years’ experience working with start-ups and high growth SMEs. I started life as a bookkeeper before training as a Chartered Management Accountant and I've also worked in General Management, so I understand the full picture for your small business!

I have worked across many industries including, Health care, Business Consultancy, IT, marketing, design and tech, construction, Insurance, Art, pet care, Health and Beauty and Coaching and have worked within all areas of the finance department and in general management.

I believe that small business holders should be able to focus on their core business and use their spare time to be with the people that matter and do the things they love afterall, you didn't go into your business to work on finance!

I grew up in the North of England and moved London to pursue my career in Finance. Fast forward a few years, I then moved to Johannesburg where I continued to build a successful career for 10 years around my three children.

I now live in the Surrey countryside in Dorking, with my husband, three children, two energetic big dogs and kitty cat. I love hanging out with family and friends, going for walks, runs and cycles and am a self confessed Peloton addict. I love to read, have travelled extensively and love to learn new skills.

Providing a personal touch

We are a small team here at Sterling Financial Management and so you'll know exactly who you are dealing with, it will be me and the wonderful Gemma Luer is a fabulous AAT bookkeeper.

We both will take the time to build a relationship with you and to truly understand your business and feel like a member of your team.

We will never use accountant speak at you and no question is a silly question. We also won't leave you unopened and feel like you can't get a response, which is a story we hear over and over.

We want you to have the comfort that your finances are looked after. We don't want you spending your evenings and weekends worrying about the books or the forecasts or the monthly profit numbers! Whether we do this all for you or whether we show you how to do this without the overwhelm - we want to make your business finance easy!

In addition to our traditional accounting services and training programmes, I can provide interim, part time, outsourced and virtual Finance Director services, making having a Finance Director in your growing business an affordable option for the SME and also provide coaching / mentoring services. Many businesses require a Financial Director but don’t need someone full time. We can fit that gap perfectly. Key to this success is preparing management information in a way that is understood by you and your management team.

Working as part of your team

No nonsense fixed fees

We also work with like-minded associates in other areas of business which the SME business owner would benefit from, such as – marketing, HR and IT.

We offer a fixed fee for work so you know up front what you will be paying. Before we do any work we will agree on the scope of the work which will enable us to give you a fixed price.

Ready to take the stress out of finance?


Financial Housekeeping For Your Small Business

Download your guide to Financial Housekeeping For Your Small Business - ideal for start ups and early stage businesses

How to Scale Up your Business: Tips and Strategies for Success

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Not quite ready to commit to a long term contract ? Book a value packed Power Hour for now at £180 Inclusive of VAT.


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Accounting, Bookkeeping and Business Advisory in Dorking Surrey RH4 2JF