

If you’re anything like most small business owners, you don’t need more to do, you just need the right things to act on.
Profit doesn’t come from working hard alone. It comes from clear numbers, better decisions, tighter systems, and pricing that actually reflects the value you deliver. And the best part? You don’t need a total business overhaul to make 2026 your most profitable year yet. Only a focused plan.
Let’s get this out of the way: high revenue doesn’t automatically mean a healthy business. You can turn over £300k and feel poor if:
Your margins are thin
Your overheads are creeping
You’re undercharging
Cash flow is chaotic
You’re constantly reinvesting without a plan
So the first step to increase profitability in 2026 is to stop measuring success by turnover alone and start tracking the numbers that actually matter.
Pull the last 6–12 months of figures and answer:
What’s your average monthly profit (not just revenue)?
What’s your gross margin (after direct costs)?
What are your top 5 expenses?
Which services/products have the best margin?
What’s your average debtor days (how long it takes to get paid)?
How much of your revenue is recurring vs one-off?
If you don’t know these answers, don’t worry (that’s common). But make it your mission to know them in January, because profit growth starts with visibility.
Create a simple monthly dashboard first: revenue, gross profit, net profit, cash balance, debtor days, tax pot balance. Keep it boring. Boring is profitable.
Pricing is the most powerful lever you have. And it’s usually the fastest route to increase profitability. A price change impacts every sale you make moving forward.
Where are you effectively donating time?
Scope creep and endless revisions
Extra calls that weren’t included
“Quick favours” that add up
Packages that take longer than you priced for
Discounts you regret immediately
If you’re consistently delivering more than you’re paid for, you don’t have a workload problem, you have an offer design problem.
A simple 3-tier structure is a profitability cheat code:
Core: the essentials
Plus: the best-value option (most people choose this)
Premium: higher touch, faster turnaround, more strategy
This does two things:
Stops you attracting only budget clients
Increases average order value without needing more leads
If raising prices across the board feels scary, start with new enquiries. You’ll quickly learn what the market accepts, and often, it’s higher than you think.
If everyone says yes immediately, you’re still pricing too low.
This is a line you don’t cross. Example:
“I don’t take on projects below £X.”
“My minimum margin is Y%.”
Profit guardrails are what help you increase profitability without burning out.
Cost-cutting isn’t glamorous. But it’s effective (especially when you cut the right things).
The goal isn’t to run your business on three softwares and manual stress. It’s to remove waste and reinvest into what actually drives profit.
Go through your last 90 days of expenses and label each item:
Keep (essential or high ROI)
Cut (unused, unnecessary, duplicated)
Compress (downgrade or reduce frequency)
Consolidate (replace with one better tool/service)
Common cost leaks:
Software subscriptions with unused seats
Tools doing the same job
Expensive payment processing fees
Unchecked merchant fees or bank charges
Over-ordering stock/materials
Overspending on ads without tracking ROI
You can often reduce costs by:
renegotiating contracts
switching providers
paying annually (if cash flow allows)
bundling services
Every £200 per month saved is £2,400 a year in additional profit, and that’s before tax.
A business can be profitable on paper and still feel like it’s struggling. That usually comes down to cashflow timing.
To increase profitability, you need to protect cash, because cash is what gives you the breathing room to make smart decisions rather than desperate ones.
You don’t need anything fancy. A simple spreadsheet works:
expected money in (realistic dates, not wishful thinking)
expected money out (rent, payroll, VAT, suppliers, loans)
opening and closing cash balance
Update weekly. You’ll spot problems early and avoid panic.
If you want a quicker route to smoother cashflow:
invoice immediately (not at month-end)
add payment links
move clients to direct debit where possible
automate reminders
tighten payment terms
reward early payers, chase late payers quickly
A business that gets paid faster can:
invest sooner
avoid debt
reduce stress
and yes… increase profitability through stability alone
Here’s a hard truth: messy delivery kills profit.
If projects regularly overrun, if you’re constantly redoing work, or if your team relies on your brain for everything, margins disappear.
Start with the 5 processes that create the most chaos:
lead to client onboarding
how work is delivered
revision/change request process
invoicing and payment collection
offboarding and renewal
Document them once. Then refine.
Profit increases when you deliver the same outcome in less time. Ways to do that include:
templates
checklists
SOPs
automation tools
batching tasks
productised services
If you’re selling services, time is your inventory. Protect it.
A very overlooked way to increase profitability is to plan your tax position throughout the year rather than react at the end.
Work with your accountant to:
forecast Corporation Tax
plan director salary/dividends
consider pension contributions
claim all allowable expenses
time capital purchases for allowances
avoid director loan issues
review VAT scheme suitability
Let’s make this tangible. If you want 2026 to be your most profitable year yet, don’t set vague goals like “increase revenue” or “work less”.
Set a plan that is clear and measurable.
Profit target:
“What profit do we want to take home in 2026?” (monthly and annual)
Your levers:
Choose 3 levers only:
price increase
average order value
conversion rate
delivery efficiency
cost reduction
retention and recurring revenue
Your rhythm:
Weekly: cash and debtors
Monthly: management accounts + KPI review
Quarterly: pricing and cost audit + tax planning touchpoint
Your scoreboard:
Track 5 core numbers:
revenue
gross margin %
net profit
cash balance
pipeline/leads
Consistency beats intensity every time.
Making 2026 your most profitable year yet isn’t about working harder. It’s about working smarter with your numbers and treating profit like a priority.
If you focus on:
pricing properly
tightening costs
improving cash flow
delivering more efficiently
planning tax proactively
and tracking performance monthly
…you’ll increase profitability without needing a massive increase in workload.
And that’s the goal: a business that pays you well, supports your lifestyle, and feels stable as it grows.
If this sounds like something you would like to achieve in 2026 and want support to get it all into place, then check out our services for ambitious agencies and B2B service businesses HERE!

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